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New Future Treasures

A virtual and timeless museum invites to a new experience of enjoying art and design. CEDIT – Ceramiche d’Italia (a Florim brand) looks to the metaverse with a digital project that explores non-fungible tokens (NFT), creating a bridge between Florim’s innovative footprint and the experimental DNA of the CEDIT brand.

The ten CEDIT ceramic collections launched from 2016 to date become the protagonists of a true digital art gallery. The exhibition allows you to move around and view the dynamic NFTs.
The proceeds from the sale of the NFT will be donated to the international charity Save The Children.

Ten New Future Treasures are presented as “objects found in the future” in a landscape where references and symbolism that lead back to the historical ruins of classicism coexist. A journey between art and design that interweaves different expressive languages to arrive in an almost dreamlike world suspended between past, present and future.

To access the exhibition gallery, simply connect to the following link with your device. Once you have entered the virtual world, you can let yourself be guided through the visit by the call to actions highlighted along the way. The ten New Future Treasures are for sale on the Rarible platform, one of the leading online marketplaces for digital works.

Besides the new NFT project, from his relaunch on the market in 2016 CEDIT promote contemporary creativity creating ceramic collections conceived by top Italian designers, with a unique, original style – like Federico Pepe, Elena Salmistraro, Franco Guerzoni, Giorgio Griffa, BRH+, Cristina Celestino, Zanellato/Bortotto and Matteo Nunziati.

Cover photo by 150UP