The MoMA Design Store Hong Kong opens at K11 Musea

The MoMA Design Store Hong Kong designed by Edge Design Institute studio is now open at K11 Musea.

As a continuation and extension of the exceptional Museum of Modern Art in New York, the ambition for the MoMA Design Store is to create a unique retail experience which embodies their “good design” ideology.

Along with K11, the interactive store environment provides a haven to customers of all ages, with flexibility catered to sustain the fast-paced Hong Kong retail landscape. As this is the first MoMA store in greater China, the studio have incorporated local elements in homage to their cultural heritage as part of the aesthetical expression and tangible execution.

To name a few: the use of bamboo and galvanised zinc, the mobile chess-piece-like fixtures inspired by mah-jong table, and revamp of the dim sum trolley. Such elements will evoke a sense of familiarity, while inspire a greater collaboration between international creativity and local workmanship in Hong Kong.