“Terrazza Aperol” open its doors in Venice, launched by the iconic Campari Group’s Aperol brand. Measuring over 200 sqm (90 of which are outdoors), the restaurant bar is housed in the spaces of a historic Venetian palace in Campo Santo Stefano, just a short distance from the Accademia Bridge. Designed by the Italian studio Vudafieri-
Saverino Partners, the interior combines Venetian values and the brand’s distinctive style, capturing all at once both Aperol’s century-long heritage and the contemporary spirit of the Aperol Spritz.
Aperol, an aperitivo that celebrated its 100-year anniversary in 2019, has become an international social phenomenon. Originating from the narrow backstreets of Venice, the iconic Aperol Spritz has become a global ritual, an essential moment that brings people together spontaneously.
Aiming to establish itself as a major focal point for the entire city, Terrazza Aperol revisits Venice’s traditional bacaro – the typical Venetian bar – adding a cosmopolitan vibe, in a fluid continuity between different indoor and outdoor settings. The restaurant bar is a fusion rooted in true Venetian tradition that seeks to become a big name on the city’s social scene.
For the interiors, traditional elements have been reinterpreted to bring the space into the 21st century. Venetian mirrors become digital monitors for sharing photos with other Aperol bars around the world. Hand-crafted stucco and wood flooring reclaimed from Venetian “bricole” (navigation poles from the lagoon) are combined with pops of orange. There is a mid-20th-century-inspired bar with 3D-produced recycled polycarbonate panels, and benches with classical forms are paired with neutral fabrics and contemporary style.
In celebration of Aperol’s iconic colour, the restaurant bar features plenty of orange details, from the edging of the seating and the orange bathroom to the shelves and mirrors. This orange “fil rouge” flows through the different spaces and gives a truly distinctive touch.
For further information, please visit www.vudafierisaverino.it.