It opens in Milan a new platform dedicated to contract, promoted by Pianca together with 25 companies in the furniture and construction industry. It is called Pianca & Partners and is a network of companies that aims to promote a new model of project development. Pianca & Partners inaugurates on the occasion of Milan Design City, the initiative wanted by the City of Milan to support the culture of the project and its protagonists. The 900 sqm showroom in the heart of Milan’s Brera design district, in Via Porta Tenaglia 7N3, designed by Calvi Brambilla, fully reflects the values on which the project is based: flexible and dynamic, it aims to be a space for meeting and exchange, even before being a product exhibition space.
Pianca & Partners is designed for architects, interior designers, developers, builders and investors, to whom it offers excellent products and services, the know-how of Made in Italy and a system of relations suitable for interpreting the needs of contemporary design in the residential, hotel, naval and real estate sectors. 26 brands – complementary to each other – united in a synergic collaboration relationship: Agha, Alice Ceramica, Ardeco, Artesi, Barausse, Castaldi Lighting, Delta Dore, Diquigiovanni, Dnd, Dorelan, Florim, Garbelotto, K-array, KE, Londonart, Mareno, Margraf, Milani, Nahoor Limelight, Nord Resine, Oikos, Palazzani, Pianca, Santo Passaia, Talenti, Vitrik.
Pianca & Partners was born from Pianca’s experience in the contract sector, specialising in systems and furnishing accessories, and the desire to create a new interlocutor, a facilitator of relations between professionals and companies. Realities united by the ability to respond with punctual and tailor-made projects to the needs of the clients, come together to promote a flexible and dynamic system, according to a method that promotes quality, tradition, research, sustainability and ingenuity.
The Pianca & Partners showroom wants to be a highly flexible space, able to renew itself periodically to reflect and tell the evolution of the proposals of each partner. Furniture, interior doors, armoured doors, glazing, boiserie, wallpaper, lighting fixtures and office systems: Pianca & Partners proposes an articulated offer, to satisfy the different needs of contract projects. The large showroom with shop windows on the street develops in 900 square meters distributed on two floors, in an exhibition path to discover the finishes, materials, products and systems of the companies. Calvi Brambilla’s architectural project combines the exhibition needs of the different brands with the desire to create a coherent and recognizable project.
In the basement an area dedicated to the sleeping area collects some of the most significant proposals of systems for wardrobes and cabins by Pianca, next to the wellness area with the products of the partners specialized in the bathroom and SPA sector. The heart of the space is a large materiotheque where you can discover all the finishes and materials of the partners’ products and create the personalized palette for your project. A multifunctional area designed to host meetings and refresher courses is communicating with a working professional kitchen. The styling project was curated by Elena Caponi. The space will be open to the public from Monday 28 September to Saturday 10 October, from 10.00 to 20.00. Afterwards it will be open by appointment, from Monday to Friday, from 9.00 am to 6.00 pm. For more information visit www.piancaandpartners.it.