PLATFORM REAL ESTATE

 

A two-day event with an up-to-date representation of the state of the art of real estate in Italy. The protagonists are developers, asset managers and the many professionals in the wider supply chain who, through their entrepreneurial activities and aspirations, provide an overview of trends and prospects. In dialogue with them, institutional players and a selection of service companies that represent the broad spectrum of the real estate industry will explore how the private sector can make a concrete contribution to the construction of the public city.

The event, conceived by Platform and co-produced with PPAN, aims to provide a snapshot taken by the industry’s top players, in a constructive dialogue that facilitates networking.

We look to the future of urban transformation, questioning the forms of economy and finance that can bring the most ambitious projects to fruition.

The supply chain is undergoing a phase of profound transformation, between new forms of transparent partnership and the demand for certainty in terms of timing and rules. Technological innovations, changes in buyer preferences and major issues such as climate change, the housing emergency and infrastructure priorities are all decisive factors.

TO WHOM IT IS ADDRESSED?

 

This event represents a unique opportunity to connect with key market players, leading executives and operational figures, to exchange ideas, develop potential collaborations and gain a comprehensive overview of future developments in the Italian real estate sector.

  • Investors: representatives of investment funds, private equity firms and institutional investors, including banks, insurance companies and pension funds
  • Institutional and corporate owners, financial institutions and banking foundations, social security institutions and publicly owned companies
  • Property developers: real estate developers and general contractors; asset managers, property managers and fund managers
  • Institutional representatives: civil servants and representatives of local and national authorities who will discuss policies and initiatives to support the property sector.
  • Construction companies, including those operating in the field of construction, renovation and maintenance of buildings.
  • Architects, urban planners, engineers and project managers: the world of technical professions in architecture and planning involved in urban regeneration initiatives.
  • Specialised operators for various sectors, from residential to retail, hospitality to logistics, offices to mixed use.
  • Lawyers and legal advisors: professionals with expertise in urban planning, tax and real estate law.
  • Construction industry: Companies and start-ups that stand out for innovation, research and development, engaged in the challenge of artificial intelligence to be applied in the field of construction and the green economy.
  • Academics and researchers engaged in the real estate and urban transformation sector.
  • Corporate and private consultants: From brokers and estate agents to valuers and facility managers, to family offices and financial advisers.
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WHERE AND WHEN

 

The Platform Real Estate event will be held on 09 and 10 November at MAXXI – National Museum of 21st Century Arts. The choice of this location is no coincidence, as MAXXI, located in the Flaminio district, is a successful example of urban regeneration, with plans for expansion in the near future, perfectly embodying the spirit of innovation and renewal that characterises the entire event.

MAXXI was designed by architect Zaha Hadid and inaugurated in 2010. MAXXI stands on an area previously occupied by military barracks, transformed into a futuristic, multifunctional space that combines art exhibitions, cultural events and educational initiatives. This transformation has had a significant impact in an area that is still undergoing renovation and development, with the anticipated redevelopment of the former Guido Reni barracks, contributing to its rebirth and attractiveness. Choosing MAXXI as the venue for Platform Real Estate underlines the importance of urban regeneration and architectural innovation, themes that will characterise the quality of real estate in our country.

 

2026 EDITION

 

The 2026 edition of Platform Real Estate will be held on 09 and 10 November at MAXXI – National Museum of 21st Century Arts. The involvement of PPAN, already a partner in the first edition, reinforces the scientific and communicative value of the initiative. For the 2026 edition, PPAN is scientific advisor for real estate, communication advisor and content partner.

 

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