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HOMI Outdoor HOME&DEHORS safely restarts

HOMI Outdoor HOME&DEHORS, an event dedicated to the world of home accessories scheduled from 19th to 22nd September 2020, is preparing to welcome exhibitors and visitors in complete safety and with new opportunities to develop the business of the sector.
Thanks to the collaboration with a team of experts and in synergy with the main players in the sector, Fiera Milano has worked on the creation of a “Protocol for the containment of the spread of the new coronavirus” that outlines concrete guidelines aimed at ensuring a restart of the exhibition sector, in full compliance with current regulations and taking into account the epidemiological evolution and consequent provisions.
Among the measures adopted by Fiera Milano, in compliance with the guidelines issued by the international reference associations UFI (Global Association of the Exhibition Industry) and EMECA (European Major Exhibition Centres Association), in addition to the revised entry procedures, the guidelines for the management of visitor flows have been further refined.

A restart that also marks the launch of Fiera Milano Platform, a new platform dedicated to the entire community of reference sectors: exhibitors, visitors, buyers, journalists, bloggers and opinion leaders. An innovative and integrated system that, gradually, starting from September, will make interaction between buyers and companies easier.
There will also be a digital map of the event, able to allow remote access and direct negotiations in real time. The experience of the days of events will become ‘phigital‘, hybrid, up to the creation of new formats simultaneously digital and in the presence of the public.

Among the new services offered, Fiera Milano makes access to credit easier for exhibiting companies, supporting the financing of the investment.
In fact, in order to concretely support SMEs and encourage their participation in trade fairs such as Homi Outdoor HOME&DEHORS, Fiera Milano has signed agreements with some credit institutions (Banca Popolare di Sondrio, Banco BPM, Intesa Sanpaolo), with the financial company BCC Lease (Credito Cooperativo Group), as well as others in the finalisation phase.
In particular, the companies will also be supported in the preliminary investigation phase, and Fiera Milano will repay (totally or in part) the portions of the interest accrued on the loan itself.

The world of the home in its many forms will once again be the protagonist of HOMI Outdoor-HOME&DEHORS. An appointment that is an opportunity to discover styles and novelties in the world of living as well as a capsule of surprising and selected proposals for the outdoors.
For this edition, HOMI Outdoor HOME&DEHORS has also created new initiatives to be more and more at the side of companies and professionals in such an important and significant moment. These include the Community project, which offers companies a platform for continuous visibility, designed to relaunch images and stories of individual exhibitors, in order to give value to each protagonist of the exhibition and at the same time create a complete digital hub always available to all players in the industry.
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